Credits: People Search vs AI

There are two separate monthly credit pools, both shown in the Usage meter at the bottom of the sidebar and on the Billing page. (1) People Search credits power contact and company lookups and email/phone reveals. Adding a prospect to your CRM spends 1 People Search credit; browsing and previewing the People Search database stays free. Each plan also includes a monthly reveal allowance sized to what its credits can buy if the whole allowance went to one reveal type, so the two figures are alternatives rather than a pair you can hit at once: up to 12 email or 3 phone reveals on Free, 125 or 31 on Scout, 750 or 187 on Hunter, and 5,000 or 1,250 on Apex. Within your plan credits you will never hit it; it matters mainly when spending large top-up packs on reveals. A phone reveal costs 7 credits and an email reveal 1 credit (plus 1 to collect the contact); the allowance resets on the 1st of each month, and a blocked reveal shows exactly how much is left and when it resets. Searching also uses this pool: a standard Live search page costs 1 credit, a Deep search page (25 fresh live results, Hunter plan and above) costs 50 credits, and re-viewing a page you fetched in the last 7 days is free. (2) AI credits are a separate pool that powers the AI features: the Copilot, the AI email writer, AI search parsing, and AI reply classification (which sorts your campaign replies by intent and costs 1 AI credit per reply). The two pools do not share a balance. Both reset at the start of each month, and the Usage meter shows how many days until the reset. If you run out, you can wait for the monthly reset or upgrade your plan for a larger allowance. Two smaller actions to know: enriching a company's missing website, industry or phone (the Match ACRA button on a company panel also runs this step) costs 1 People Search credit and is fully refunded when nothing new is found, and verifying a contact's email (the Verify button next to their address) costs 0.5 People Search credits per new address, with re-checks of the same address within 90 days free.